Urros is an edtech startup which aims to impact learning outcomes, processes and learning experiences. We started with the approach of impacting children directly (by creating products for children) or indirectly (by working with teachers, schools and other ecosystem stakeholders). Hence, our launch product was Edspace, school transformation was next, then KidsMatter and now MagicBuuks. Gradually, we have matured with our startup experience and are now focussed on working on products which directly impact children. The aim in the recent past has been to find product(s) that can impact learning in children at scale. We think that technology will help achieve scale. The focus reflects in our work portfolio.

Currently, our work is focussed on direct impact and focus areas being language skills in children, build values, strengthen mindsets and work on overall development.

Magicbuuks (Publishing)     : Jan 2019 – Current

Children’s Story Books        : July 2016 – Current

KidsMatter (beta)                 : Jan 2016 – Mar 2017

School Transformation        : July 2015 – Dec 2015

Edspace                              : Sep 2014 – July 2015

Achievements and Success :
We believe that we have contributed our own bit in increased ecosystem focus on foundational skills in the education system, envisioning language learning with greater focus on skills like reading, writing, listening and speaking, greater focus on reading which is instrumental in both language and comprehension of topics in other subjects, using stories as a pedagogical approach, the possibilities with storytelling and importance of vernacular language in learning.

Thought, after all, is a pre-cursor to action.

We would also like to believe that we continue to contribute daily in helping children inculcate values and beliefs through our super story books.

We will continue to strive to create more learning opportunities for children and impact their learning in creative ways.